Web Content Management
Practical advice, tips, and tools for CAES and Extension web content managers. Browse this page or select one of our categories.
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Shareable web content is so good it moves readers to naturally want to share it with their friends on their social media channels like Facebook, Instagram, LinkedIn, etc. Creating content that resonates and encourages sharing is essential for expanding your reach and enhancing your online presence.
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Headlines are the gateways to your content. In an age where information is abundant but attention is scarce, crafting a headline that stands out can make all the difference. You could have valuable content in every post you write, but it won’t matter much if no one ever reads it.
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Creating a well-organized Table of Contents (TOC) can enhance the readability and navigation of your longer WordPress posts and pages. The CAES Table of Contents block allows you to easily add a TOC to your posts based on the headings you specify. Here’s a step-by-step guide on how to use this block effectively. Inserting the…
Posted in: WordPress -
While PDFs offer a convenient way to share documents with consistent formatting, they can also frustrate users with slow load times and compatibility issues. And, PDFs should not be used for on-screen reading.
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While PDFs have long been a staple for sharing documents online, there are compelling reasons why HTML web pages reign supreme, especially when it comes to accessibility and user experience.
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As we communicate with diverse audiences through email, it’s important to ensure our messages are inclusive and accessible to all readers, including those with disabilities. This article will go over ways to incorporate accessibility into your emails and newsletter campaigns.
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Closed captioning is an important tool in meeting accessibility requirements and increasing our programming reach. For many, it has been an intimidating process full of timing blocks and formatting that we don’t often use. Enter WeVideo. This program has simplified adding and editing closed captioning, and this demonstration video walks you through the process with…
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Recently the Office of Marketing and Communications has received numerous questions about how to best send multiple links online and in social media. Specifically, people have been asking for guidelines around using tools like LinkTree. I’ve summarized the answers to the most common questions below! What is LinkTree? LinkTree is a free tool designed to…
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Well-chosen images can enhance your web pages and reinforce your message, but search engines cannot interpret images. The image alt text provides text for search engines to crawl and improves the accessibility of your website.
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WordPress is a web content management system used for publishing blogs and websites associated with the College of Agricultural and Environmental Sciences. Learn more about the system and how it is supported by the Office of Information Technology.